Tour Poster Analysis 1

The banner headline on the tour poster proclaims that it is for the “Glamour Kills Tour”. Glamour Kills is a brand of clothing popular in America, and they were the main sponsors for the tour, hence why they take the title of the tour and are featured so heavily on the poster. The headline band for the tour, All Time Low, are featured just below the title, with a hand drawn version of their logo as the central image, surrounded by various hand drawn images and doodles. This is made to be recognizable as the album which was released before this tour, Nothing Personal, featured similar images in the same style. Below this, the main support band, We The Kings, also have their logo featured as they are recognizable in America, so this will aid in promotion of the tour. The other two support bands on the tour are then featured in a stylized handwritten font to match the designs. At the base of the poster, an image of the headlining band is employed as they are recognizable faces in America, and their image being included will further aid promotion of the tour. Also, all four members of the band are wearing Glamour Kills clothing, in a promotional push for the tour’s sponsors. Finally, the bottom of the poster includes a date for the specific show which it is advertising, along with ticketing details, so that potential customers will instantly know how to obtain tickets for the show. There is also another sponsors’ logo in the bottom left corner of the poster.